Answering Questions: Methodology for Determining Cognitive and Communicative Processes in Survey Research

Answering Questions: Methodology for Determining Cognitive and Communicative Processes in Survey Research
Автор
 
Год
 
Страниц
 
469
ISBN
 
ISBN10:0787901458
Издатель
 
Jossey-Bass

Описание:

In Answering Questions the authors present a summary of the latest research on the techniques and methods used for uncovering the cognitive and communicative processes used in answering survey questions. Those in the fields of social and behavioral science, survey and marketing research, personnel and program evaluation, psychological and educational testing, and a variety of other fields will find this a practical, useful resource.

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