Customers’ Preferences of Insurance Services. How Could Insurance Companies Enhance their Ability of Meeting the Constant Changes in Customers’ Preferences?

Customers’ Preferences of Insurance Services. How Could Insurance Companies Enhance their Ability of Meeting the Constant Changes in Customers’ Preferences?
Год
 
Страниц
 
96
ISBN
 
9783639062199
Издатель
 
Книга по требованию

Описание:

With the presumption of change as an inevitable phenomenon, this study explores ways in which insurance companies can enhance their ability of meeting the constant changes in customers’ preferences. The focus is held on understanding young customers’...

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