Entrepreneurial Service Vision in a Franchised Environment: A Home Entertainment Perspective

Entrepreneurial Service Vision in a Franchised Environment: A Home Entertainment Perspective
Автор
 
Год
 
Страниц
 
452
ISBN
 
3838351711
Категория
 
Бизнес и инвестиции. Книги американских издательств 2010 г.
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Описание:

Franchising is an entrepreneurial option to new venture creation and development; whilst strategic service initiatives are entrepreneurial implementations facilitating sustainability, growth and wealth creation. This book identifies entrepreneurial orientation within a defined franchise system; with synergistic links to a strategic service vision. The outcome is an entrepreneurial service vision incorporating service quality, service profit chain, best practice and innovative implementations toward high-growth.

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