Kellogg on Integrated Marketing

Книги на иностранных языках → На английском → Бизнес и экономика → Маркетинг и продажи → Разное
Kellogg on Integrated Marketing
Автор
 
Страниц
 
314
ISBN
 
9780471204763
Категория
 
Разное

Описание:

This cutting–edge book–with contributions by the star faculty of the Kellogg School of Management and the Medill School of Journalism?s Integrated Marketing Communications department at Northwestern University–offers the latest thinking on the art and sci

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