Lean, Rapid and Profitable New Product Development

Lean, Rapid and Profitable New Product Development
Автор
 
Год
 
Страниц
 
216
ISBN
 
1439224609
Издатель
 
Benbella Books
Категория
 
Разное

Описание:

Although many companies have introduced product innovation processes, they are still struggling to achieve the financial results they expected. This book shows how to properly balance the need for speed with the drive for profitability. It demonstrates how to maximize the value of a new product portfolio, how to streamline the product innovation process, and how to achieve growth that is both profitable and sustainable.

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