Marketing Made Easy

Marketing Made Easy
Автор
 
Год
 
Страниц
 
240
ISBN
 
1599180170
Издатель
 
John Wiley and Sons, Ltd
Категория
 
Разное
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Содержание:

Набор 1, "Мой прославленный портрет…", Набор 2, "Я памятник воздвиг...", Набор 3, "Внимая звуку струн твоих…"

Описание:

Straightforward guide to building marketing programs This no-nonsense, hands-on guide is the entrepreneurial marketers’ battle plan for a successful marketing program. Marketing for Small Business Made Easy contains specificaction steps and to-do lists for every step of the marketing process. Real-world anecdotes and specific examples from well-known start-ups demonstrate the book’s practical skills. Author Kevin Epstein cuts through the buzzwords and marketing jargonto offer you cutting-edge advice on a variety of traditional and high-tech tools, from billboards to blogs.

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