Marketing Principles and Best Practices With Infotrac

Marketing Principles and Best Practices With Infotrac
Автор
 
Год
 
Страниц
 
154
ISBN
 
0324200447
Издатель
 
iUniverse
Категория
 
Мир маркетинга

Описание:

Voice of the Expert! Marketing Principles and Best Practices, 3e combines the expertise of the best teachers and most accomplished scholars in marketing. These experts have collaborated in writing a leading-edge, contemporary principles of marketing textbook. Each chapter explains and illustrates the best practices from every facet of marketing and is written by an authority in that field.

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