Simply Strategy ("Financial Times" S.) - The shortest route to the best strategy

Simply Strategy (
Автор
 
Год
 
Страниц
 
232
ISBN
 
0273708783
Издатель
 
Elsevier Butterworth-Heinemann
Категория
 
Бизнес и экономика. Поступления - 2009 г.

Содержание:

Том 1. Искусство первобытного общества и древнейших государств на территории СССР, Том 2. Искусство IV-XIII веков, Том 3. Искусство XIV-XVII веков, Том 4. Искусство конца XVII-XVIII веков, Том 5. Искусство первой половины XIX вка, Том 6. Искусство второй половины XIX-начала XX века, Том 7. Искусство народов СССР от Великой Октябрьской Социалистической революции до 1941 года, Том 8. Искусство народов СССР в период Великой Отечественной Войны и до конца 1950-х годов, Том 9. Книга первая. Искусство народов СССР 1960-1977 годов, Том 9. Книга вторая. Искусство народов СССР 1960-1977 годов

Описание:

Are you responsible for devising the strategy for your business unit? Want to make sure you have a smart, achievable and effective strategy but not sure where to start? This book gives you strategy in a nutshell. Everything you need to know to assess your business unit and build an effective strategy for future profitability is here. The core of the book is a step-by-step guide to strategy that coaches the reader through key questions such as: * How do you increase profits quickly? * Who are we and what do we do? * How good is your competitive position? * Is this a good industry to be in? * What do your customers think? * How do you organize and realize your new strategy? There is no wallowing around in abstract theory: this is a highly practical guide to developing real strategy. Two business cases, with all the complicated nitty gritty of the real world, are threaded through the text to bring the concepts and techniques discussed to life. The first follows the voyage of...

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