Strategic Management With Infotrac: Building and Sustaining Competitive Advantage

Книги на иностранных языках → На английском → Бизнес и экономика → Менеджмент → Планирование и Бюджетирование
Strategic Management With Infotrac: Building and Sustaining Competitive Advantage
Автор
 
Год
 
Страниц
 
256
ISBN
 
0324116896
Издатель
 
Prentice Hall Press
Категория
 
Планирование и Бюджетирование

Содержание:

Россия в войне 1941-1945

Описание:

Strategic Management, third edition explores how firms build, extend, organize, and sustain a competitive advantage, focusing on five key themes: distinctive competence, quality, globalization, change, and ethics. This text takes an applications-oriented approach and is organized to reflect the stages that a firm goes through while implementing the strategic process.

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