The Perpetual Enterprise Machine: Seven Keys to Corporate Renewal Through Successful Product and Process Development

The Perpetual Enterprise Machine: Seven Keys to Corporate Renewal Through Successful Product and Process Development
Автор
 
Год
 
Страниц
 
271
ISBN
 
0195080521
Издатель
 
Butterworth-Heinemann
Категория
 
Мир менеджмента

Описание:

U.S. manufacturing is today in a critical period. As a consequence of new global competitors, changes in technologies, and significant shifts in national priorities, our manufacturing base has shrunk alarmingly and thousands of manufacturing jobs have been lost. To address this problem, a unique team was formed called the Manufacturing Vision Group, which included members from five major companies (Chaparral Steel, DEC, Ford Motor Company, Hewlett-Packard, and Eastman Kodak) and four major universities (Harvard, MIT, Purdue, and Stanford). In The Perpetual Enterprise Machine, this group argues that the manufacturer that can initiate successful projects--leading to new products and processes--will be the one that prospers in the years ahead. They reveal how to launch a successful project and how projects can be mechanisms for growth and learning for the firm. The Perpetual Enterprise Machine outlines seven critical elements that outstanding development projects have in common,...

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