The Unmanageable Consumer

The Unmanageable Consumer
Автор
 
Год
 
Страниц
 
232
ISBN
 
ISBN10:1412918928
Издатель
 
Sage Publications Ltd

Описание:

The Unmanageable Consumer examines the key Western traditions of thinking about and being a consumer. Each chapter posits a consumer model with examples from the international community. Readers are invited to enter an exciting and radical analysis of contemporary consumerism which suggests that consumerism is fragile and consumers unpredictable.

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