Ethics in Social Marketing

Ethics in Social Marketing
Автор
 
Год
 
Страниц
 
416
ISBN
 
0878408207
Издатель
 
Columbia University Press
Категория
 
Мир маркетинга

Содержание:

Россия в войне 1941-1945

Описание:

This book is the first in a new series designed to facilitate an emergent dialogue around the issues of global change and cooperative potential. Written by an interdisciplinary group of leading scholars, it explores how organizational scholarship and thinking can lead to a greater understanding of global issues. Topics discussed include: global women leaders; corporations as agents of global change; international networking; the development of global environmental regimes and collaborative knowledge creation.

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